Have you ever paid to lose weight? Paid for a consultant, coach, a book, special diet food, diet drugs… or any other form?

money-891747_640The weight loss industry is big business; 100 billions of dollars are made in this industry. People who are battling their weight problems for several years’ maybe even decades are easy victims. They hop on and off from one diet to another diet. If you are battling with your weight, claims that you will lose weight in just a few months with a specific diet will sound like music to your ears, right? If you look at diets like these you can file them under category short term solution.  You will definitely lose weight but what happens when your past the “expiration date”?

The other day I was talking to a mom about weight loss. She told me that a friend of hers was on a special diet which cost her about EUR 80 per month. She had to follow that special diet for four months. So this diet would cost her EUR 320 for four months.  So after the four months you are on your own, I asked. No said the mom, her friend told her that after the four months you could take a subscription for the next few months. So actually to keep the weight off you have to be on a weight loss subscription your entire life which will cost you annually EUR 960. Suppose the lady who sells that specific diet has 3 clients, who are willing to pay that amount. She will have a passive income of EUR 2880, annually. I told you so, weight loss is big business!

People are willing to pay to lose weight. I know many of them and I haven’t seen any of them succeed in keeping the weight off. But all of these diets have burned hole in their pockets.

How many Euros or dollars have you paid in total to lose weight?

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